Kalahari Tea
Polar Design's work with Kalahari Tea has produced significant positive results for the beverage company. Through marketing efforts applied by Polar Design, Kalahari was able to double its conversion rate of visitors coming to the site (2% to 4%). One contributing factor was improving the quality of design and interactive features such as a redesigned home page and Flash banner.
Polar Design was also able to improve search engine rankings for Kalahari in order to drive targeted traffic. Kalahari Tea's website appears on the first page of Google for several key terms including "red tea."
Posted on November 30 2009